In a move that could change the Web3 landscape, WeAD, the blockchain-based advertising platform, has partnered with Tilted, a platform focused on gamified liquidity pools and the creator economy. Together, they aim to connect advertising, gaming, and blockchain technology.
Who is Tilted?
Tilted is transforming the Web3 creator economy with its TikTok Shop for game assets marketplace and its gamified liquidity pool. They allow users to trade, pool, and monetize assets, especially around game streaming and gameplay. They also provide creators with better earning opportunities and have formed strategic partnerships with Web3 gaming projects like GPT Wars.
The Partnership
This collaboration will combine the strengths of both platforms:
- Outdoor Live Streaming: Tilted’s creators could stream live content on WeAD’s outdoor displays, showcasing Web3 gaming to wider audiences on large digital screens.
- Creator Economy: Tilted’s network of gamers and streamers is a great match for WeAD’s targeted ad solutions, enhancing monetization options for creators.
- Blockchain Integration: With both platforms focused on blockchain, this partnership will allow for seamless integration of gaming, advertising, and financial incentives.
What to Expect
- Blockchain-Powered Ads: Ads combined with Tilted’s “watch and earn” technology to engage users with potential crypto rewards.
- Liquidity Pool Integration: New ad opportunities within Tilted’s liquidity pool ecosystem.
- Cross-Chain Solutions: Expanding advertising reach through WeAD’s cross-chain networks.
- Enhanced Monetization: More tailored, lucrative options for content creators on both platforms.
Why It Matters
For advertisers, this partnership provides access to a dedicated gaming and streaming audience, with the added transparency of blockchain. Content creators will enjoy more monetization options, while users will experience better, more relevant ads.
With both platforms continuing to innovate, this partnership could drive major changes in Web3 advertising and gaming.
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